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Monday, June 28, 2010 from 10:00 AM to 5:00 PM (PDT)
South San Francisco, CA
Onsite Registration: $495 (onsite at the event)
The iPad Summit, June 28, 2010 in San Francisco, is for game and entertainment companies eager to understand how best to position their products to take advantage of the new Apple iPad platform. Register before May 28 and save $75.
In 2009, $500 million worth of games were sold through the App Store in the U.S., up from $115 million in 2008, Flurry Analytics. The iPhone OS has nabbed 15% of the mobile game market away from bigger handhelds like the Nintendo DS and the PSP and 44% of apps coming to the iPad are going to be games, according to Flurry.
iPad Game Summit is designed to kickstart on your iPad strategy so you can make the right decisions based upon the most currently available data. Industry leaders will share their stories making you fully informed. Don't be left behind. Map out your strategy now.
Conference content will include:
- Case studies from leading game companies
- The very latest market research, trends and spending habits
- Defining your ROI in the app economy
- Revenue opportunities from app pricing to advertising to subscription and in-app purchases
- Consumer behavior and demographic usage patterns and how to plan
- How to integrate an iPhone, iTouch and iPad strategy
8:00 - 10:00 Registration opens
10:00 - 11:00 The very latest market research, trends and spending habits
Jason Snell, VP/Editorial Director, Macworld
Daniel Ruby, Research Director, Chitika
Peter Farago, Vice President, Marketing, Flurry
Wanda Meloni, Founder, Senior Analyst, M2 Research
11:00 - 11:15 Break
11:15 - 12:15 Case studies: Reports from the front lines of the iPad launch
Chris Williams, Director, Mobile and Console, Playfirst
Dana Nelson, Lead Game Designer Diner Dash: Grilling Green, Playfirst
Michel Kripalani, President, Oceanhouse Media
12:15 - 1:30 Lunch
1:30 - 2:30 Consumer behavior and demographic usage patterns
Dana Jongewaard, Executive Editor, Expanded Audiences, IGN
Dean Takahashi, Lead Writer, VentureBeatMichael Cai, Vice President of Video Games,Interpret LLC
Nicole Lazzaro, President, XEODesign
Shravan Goli, President, Dictionary.com
2:30 - 3:00 Break
3:00 - 4:00 How to Integrate an iPad, iPhone and iTouch strategy
Levi Buchanan, Editor, Mobile Games & Technology, IGN
Jason Oberfest, VP, Social Applications, ngmoco
Eric Futoran, VP of Business Development and Advertising Operations, Hooked Media Group
Brian Robbins, Founder, Riptide Games
4:00 - 4:15 Break
4:15 - 5:15 Monetizing Games: Comparing Revenue models
Joe Hyrkin, Entrepreneur in Residence, Trinity Ventures
Eros Resmini, VP Marketing and Developer Relations, Aurora Feint, Inc.
Jason Spero, Vice President & General Manager of North America, AdMob
Krishna Subramanian, CMO and Co-Founder, Mobclix
Richard Borenstein, Vice President, Strategic Partnerships, Zong
5:15 – 6:00 Networking reception
Engage Digital is a provider of specialized trade events and media. The company has created and produced dozens of conferences and trade shows on on topics including software development, technology, mobile, games, toys, social media, and more. More information can be found at http://www.EngageDigital.com
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